The concept on which the whole image is based and the modes of action implemented around “iampizza” is easy and quick to read, but, at the same time, it has its roots in the deepest and most archetypal history of man.
“All the world on a pizza”, is a simple phrase designed to contain not only food products but also knowledge, innovations, ideas, concepts and physical products from the most different origins and uses, precisely because, only through an artistic modality, “on a pizza “can contain the entire universe.